Privacy Policy
Privacy Notice
Effective Date: November 22, 2024
Last Updated: November 22, 2024
Table of Contents
This Privacy Notice (this “Notice”) is intended to inform you of how Cat Crack, LLC, its parent company, Tail Starters, LLC, and its affiliates (collectively, “Company,” “we,” “us,” or “our”) will collect, use, disclose, store, and/or otherwise process personal information you submit or we collect through the websites and platforms that we own and that link to this Notice, interactions with our social media accounts, email correspondences, and offline activities such as phone calls (the “Site”).
PLEASE READ THIS NOTICE CAREFULLY. BY ACCESSING THE SITE OR OTHERWISE PROVIDING US WITH YOUR PERSONAL INFORMATION, YOU ARE ACCEPTING THE TERMS OF THIS NOTICE AND OUR PROCESSING OF YOUR PERSONAL INFORMATION IN ACCORDANCE THEREWITH.
The Site’s applicable terms and conditions and other supplemental documents that may be posted on the Site from time to time, including, but not limited to, our Terms of Use located at https://www.catcrack.com/pages/terms-of-use (our “Terms of Use”), are incorporated herein by reference.
This Notice does not apply to former or current Brand Influencers or Brand Influencer applicants. For more information about our privacy practices related to Brand Influencers’ personal information, please see our Brand Influencer Privacy Notice, available at https://www.catcrack.com/pages/brand-influencer-privacy-notice , as applicable.
If you wish to download and print a copy of this Notice, please visit the following link: https://drive.google.com/file/d/182gApvRDqFsLwQ5O4zHdGOMn5TtqQV26/view?usp=sharing.
HOW WE COLLECT PERSONAL INFORMATION
Depending on your use of the Site and our interactions with you, we may collect your personal information directly from you, automatically through the use of cookies and other technologies, and/or from third parties. As used herein, “personal information” refers to information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, to a particular consumer or household.
Personal Information You Provide
We collect most personal information directly from you, such as when you place an order on the Site or sign up for our newsletter. Such collection practices include the following:
- Online Purchases: We may allow you to purchase products and services on the Site. If you make a purchase on the Site, we will collect your email address, phone number, name, shipping address, and your payment information (including billing address, credit or debit card number, expiry date, and security code) in order to process the transaction. If you place items in your online cart without completing your transaction, we may send you an email or text message to remind you if you have provided consent for us to do so. For more information on our use of vendors to process online transactions, please see the section entitled STORAGE OF PERSONAL INFORMATION below.
- Refunds & Replacements: We may offer refunds or replacements for products and services purchased on the Site. If you request a refund or replacement, we will collect your name, email address, and order number.
- Marketing Communications: If you sign up to receive our marketing emails and/or text messages or we otherwise have your express consent, we will collect and use your name, email address, and/or phone number to send you communications about new products, offers, and other information. For information on how to opt-out of receiving such marketing communications, please see the section entitled MARKETING COMMUNICATIONS below.
- Contests & Promotions: We may offer contests and promotions. If you participate in a contest or promotion, we may collect your name, email address, phone number, address, and other personal information specific to the particular contest or promotion. For more information on our contests and promotions, please see our applicable Terms of Use and the applicable contest or promotion terms and conditions.
- Customer Service: When you contact us with a comment, question, or complaint or complete our online contact form, we will collect your name and email address, along with additional information we need to help us promptly answer your question or respond to your comment. We may retain this information, including records and copies of your correspondence, to assist you in the future and to improve our customer service, as well as our product offerings.
Personal Information Automatically Collected
We use cookies and other technologies to collect personal information automatically through your use of the Site as described in the section entitled INFORMATION AUTOMATICALLY COLLECTED.
Personal Information Third Parties Provide
We may obtain personal information from third parties, including vendors, service providers, and affiliated entities, which may collect your personal information to provide requested products or services or otherwise assist in the administration and management of our business operations.
INFORMATION AUTOMATICALLY COLLECTED
We use cookies and pixels (also known as web beacons) to automatically collect information when you use the Site. Such cookies and pixels may be sent by us or our third-party service providers.
Cookies & Other Tracking Technologies
A cookie is a small file containing a string of characters that may be sent to your web browser when you visit a website. Cookies might be used for the following purposes: (1) to enable certain functions; (2) to provide analytics; (3) to store your preferences; and (4) to enable ad delivery and behavioral advertising.
Cookies can either be session cookies or persistent cookies. A session cookie expires automatically when you close your browser, while a persistent cookie remains until it is deleted or expires. The expiration dates for persistent cookies vary and are set in the cookies themselves, some may expire after a few minutes while others may expire at a later time.
The Site uses both session cookies and persistent cookies, which may be sent by us or our service providers. The use of cookies enables certain functions on the Site and allows us to make the Site more responsive to your needs by delivering a better and more personalized experience. You can reset your browser to refuse cookies or to indicate when a cookie is being sent (for more information, review your browser’s settings). By changing your cookie preferences through your browser, you can accept all cookies, be notified when a cookie is set, or disable cookies. Please note, if you disable cookies, you may be required to re-enter your information more often and certain features of our Site, or our entire Site, may be unavailable.
We may engage in affiliate marketing, which is done by embedding tacking links into the Site. If you click on a link for an affiliate partnership, a cookie will be placed on your browser to track any sales for purposes of commissions. Company may participate in the Amazon Services LLC Associates Program (“Amazon Program”), an affiliate advertising program designed to provide a means for us to earn commissions by linking to Amazon.com and affiliated websites. As part of the Amazon Program, the Site may contain customized links, which are provided by Amazon, to track the referrals to their website. For more information regarding our participation in the Amazon Program, please see the applicable Terms of Use. For more information concerning treatment of your personal information collected after you leave the Site, please see the section entitled SOCIAL MEDIA & THIRD PARTY LINKS below.
You may learn more about cookies and how to opt out of them by visiting the following third-party website: http://www.allaboutcookies.org/.
The Site also uses pixels, including Meta Pixels and Google Analytics Tracking Pixels, which are code embedded within a web page or email. Pixels are often associated with cookies and are used for similar purposes, such as tracking visits and engagement. When you access a web page or email that contains a pixel, the pixel may permit us or a third party to drop or read cookies on your browser, or collect other information about your browser or device. For more information about our use of Meta and Google Analytics tools on the Site, please see the subsections titled Third-Party Service Providers and Analytics below.
The following information may automatically be automatically received and/or collected from you through the Site: Internet Protocol (“IP”) address, browser type, browser language, internet service provider, resource requested, date and time of resource request, and HTTP referring resource (if provided by the browser), operating system, and/or clickstream data. We may aggregate this data, and may combine this data with other information we collect about you to better understand how visitors use our Site, improve user experience, and help manage, maintain, and report on use of our Site. We may also store IP addresses for fraud detection and prevention purposes.
Third-Party Service Providers
As noted above, we utilize third-party service providers to help us track activity within the Site through the use of cookies and pixels. Our third-party service providers include the following:
- Adobe (https://www.adobe.com/privacy.html);
- Amazon (https://www.amazon.com/gp/help/customer/display.html?nodeId=GX7NJQ4ZB8M HFRNJ);
- Casale Media (www.casalemedia.com);
- Global (https://global.com/legal/privacy-policy/);
- Google Analytics (see the subsection titled Analytics below);
- Klaviyo (https://www.klaviyo.com/legal/privacy/privacy-notice);
- LoopMe (https://legal.loopme.com/privacy-center);
- Mediarithmics (https://www.mediarithmics.io/legal/data-policy);
- Meta (https://www.facebook.com/privacy/policy)
- Microsoft (https://privacy.microsoft.com/en-us/data-privacy-notice);
- NinthDecimal / InMarket (https://inmarket.com/privacy/);
- Samba TV (https://www.samba.tv/users/privacy-policy?lang=en);
- ScorecardResearch / Comscore (https://www.comscore.com/About/Privacy-Policy);
- Semasio (https://www.semasio.com/legal/semasio-privacy-policy);
- Shogun (https://getshogun.com/policy/privacy);
- Shopify (https://www.shopify.com/legal/privacy);
- StickyAds.tv / Comcast (https://corporate.comcast.com/notices/privacy);
- TikTok (https://www.tiktok.com/legal/page/us/privacy-policy/en); and
- Zeotap (https://zeotap.com/product-privacy-policy/).
Analytics
We may use the aforementioned third parties, particularly Google Analytics, to help us analyze the gathered information about the areas visited on the Site (such as the pages most read, time spent, search terms, and other engagement data) in order to evaluate and improve the user experience and the Site. For more information about Google Analytics or to prevent the storage and processing of this data (including your IP address) by Google, you can download and install the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en. You can also obtain additional information on Google Analytics’ data privacy and security at the following link: https://policies.google.com/technologies/partner-sites.
INTEREST-BASED ADVERTISING
We partner with third parties, which may include our third-party service providers listed above, to manage our advertising on other sites. These third parties may use technologies such as cookies and pixels to gather information about your activities on our Site and other sites (such as web pages you visit and your interaction with our advertising and other communications) in order to make predictions about your preferences and provide you with tailored advertising across the Internet based upon your browsing activities and interests. This information may also be used to evaluate the effectiveness of our online advertising campaigns.
If you would like to opt out of having your personal information used for the purpose of serving you interest-based ads, you may do so by contacting us at privacy@tailstarters.com. Please note this does not opt you out of being served advertisements. You will continue to receive generic advertisements from us, but the ads will not be targeted based on behavioral information about you and may therefore be less relevant to you and your interests.
For more information about interest-based advertising and to understand your options, including how you can opt out of receiving behavioral ads from third-party advertising companies participating in the Digital Advertising Alliance at http://www.aboutads.info/choices/ and the Network Advertising Initiative at http://www.networkadvertising.org/choices/. To successfully opt out of interest-based advertising, you must have cookies enabled on your web browser (see your browser’s instructions for information on cookies and how to enable them). Your opt-out only applies to the web browser and device you use, so you must opt out on each web browser on each device you use. Once you opt out, if you delete your browser’s saved cookies, you will need to opt out again.
DO-NOT-TRACK SIGNALS & GLOBAL PRIVACY CONTROLS
The Site does not respond to Do-Not-Track (“DNT”) signals. You may learn more about DNT signals by visiting the following third-party website: www.allaboutdnt.com.
HOW WE USE PERSONAL INFORMATION
We use the personal information we collect to administer and manage our business operations and provide superior products. More specifically, we may use your personal information for one or more of the following purposes:
- To comply with our legal and regulatory obligations;
- To provide you with information, products, and services you request from us;
- To provide you with functionality of the Site;
- To provide customer service and marketing related to our products and services;
- To conduct research and perform analysis to measure, maintain, protect, develop, and improve our products or services;
- To administer, enhance, and communicate with you regarding our events, marketing, and advertising;
- To make communications necessary to notify you regarding order confirmations, products, services, requests, marketing, security, privacy, and administrative issues;
- To ensure our business policies are adhered to;
- To protect against and prevent fraud, unauthorized transactions, claims, and other liabilities and manage risk exposure;
- For our legitimate interests or those of a third party; and
- Any other purpose for which you provide your personal information or as described to you prior to collecting your personal information.
HOW WE DISCLOSE PERSONAL INFORMATION
We may disclose the personal information we collect for the purposes outlined above in in the section entitled HOW WE USE PERSONAL INFORMATION and further expanded upon below to the following third parties:
- Our affiliates, vendors, service providers, and other third parties who perform services on our behalf or otherwise support our business operations and who are contractually obligated to use personal information only for the purposes for which we disclose it to them. This may include, but is not necessarily limited to, service provides who host our data services, process payments, process online form submissions, deliver communications and advertisements, and perform analytics on our behalf;
- Government entities and other third parties in response to a validly issued subpoena, court order, or other legal process, when necessary to establish or exercise our legal rights or defend against legal claims made by you or on your behalf, or when necessary or appropriate to protect the rights, property, or safety of us, our customers, or others; and
- A buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or a similar proceeding, in which personal information is among the assets transferred.
We do not “sell” personal information as that term is defined in applicable law. However, we do share personal information with third-party businesses for cross-contextual behavioral advertising (“Third-Party Digital Businesses”) as described in more detail in the section entitled INTEREST-BASED ADVERTISING. To opt out of the sharing of your personal information for cross-contextual behavioral advertising, please contact us via email at privacy@tailstarters.com. If you would like additional information on our disclosure practices, please see the section entitled TYPES OF PERSONAL INFORMATION WE COLLECT, DISCLOSE, & SHARE below.
TYPES OF PERSONAL INFORMATION WE COLLECT, DISCLOSE, & SHARE
Below is a table which contains the categories of personal information we collect. The table indicates whether and to whom we disclose such personal information for a business purpose or share such personal information for purposes of cross-contextual behavioral advertising.
|
Category |
Personal Information Collected |
Categories of Recipients and Disclosure Purposes |
|
Identifiers |
Name, postal address, IP address, email address, and telephone number. |
Disclosures for Business Purposes:
Share: Third-Party Digital Businesses (only certain online identifiers like IP address). |
|
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)) |
Name, postal address, telephone number, debit or credit card information, and other financial information. Some personal information included in this category may overlap with other categories. Any credit or debit card information or other financial information provided by you in connection with your purchase of our products is not stored by Company, but processed and stored by our payment processors. |
Disclosures for Business Purposes:
Share: N/A |
|
Commercial information |
Records of products or services purchased, obtained, or considered. |
Disclosures for Business Purposes:
Share: Third-Party Digital Businesses. |
|
Internet or other similar network activity |
Information on a visitor’s interaction with our Site or advertisements. |
Disclosures for Business Purposes:
Share: Third-Party Digital Businesses. |
|
Geolocation data |
Non-precise geolocation data. |
Disclosures for Business Purposes:
Share: Third-Party Digital Businesses. |
|
Inferences drawn from other personal information |
Profile information reflecting a person’s preferences, characteristics, or purchasing behavior. |
Disclosures for Business Purposes:
Share: Third-Party Digital Businesses. |
|
Sensitive personal information |
Account log-ins and debit or credit card numbers in combination with a security or access code. Any credit or debit card information or other financial information provided by you in connection with your purchase of our products is not stored by Company, but processed and stored by our payment processors. |
Disclosures for Business Purposes:
Share: N/A |
YOUR STATE DATA PRIVACY RIGHTS
If you are a resident of the states of California, Colorado, Connecticut, Delaware, Iowa, Montana , Nebraska, New Hampshire, New Jersey, Nevada, Oregon, Texas, Utah, or Virginia, you may have certain rights under applicable state data privacy laws. These rights are described below:
|
Right |
Description of the Right |
|
Right to Know and Request Disclosure (California residents only) |
The right to request that we disclose certain information to you about our collection and use of your personal information, including:
In connection with any personal information we may sell, share, or otherwise disclose to a third party for a business purpose, you have the right to know:
|
|
Right to Confirm |
The right to confirm whether or not we are processing your personal information. |
|
Right to Access |
The right to access your personal information, subject to exceptions set out in the applicable state law. |
|
Right to Delete |
The right to request that we delete any of your personal information that we collected from or about you and retained, subject to certain exceptions set out in the applicable state law. |
|
Right of Correction |
The right to request that we correct any of your personal information that is inaccurate. |
|
Right to Obtain a Copy |
The right to obtain a copy of or otherwise receive the personal information that you have provided to us in a portable, readily usable format that can be easily transferred to third parties. |
|
Right to Opt Out |
The right to opt out of the following uses of your personal information:
Please note, we do not “sell” personal information as that term is defined under applicable law. To opt out of the sharing of your personal information for targeted behavioral advertising, contact us via email at privacy@tailstarters.com. |
|
Right to Limit Use of Sensitive Personal Information |
The right to:
Please note, we use sensitive personal information only as necessary to provide requested products or services and as otherwise permitted under applicable law. |
|
Right to Non-Discrimination |
The right to not be retaliated or discriminated against because you have exercised your data privacy rights. |
If you (or an authorized representative, if permitted under applicable law) wish to exercise any of the aforementioned rights granted to you under applicable law, please contact us via email at privacy@tailstarters.com.
We may deny a request to change personal information if we believe the change would violate any law or legal requirement or cause the personal information to be incorrect. Applicable law may allow or require us to refuse to provide you with access to some or all of the personal information that we hold about you, or we may have destroyed, erased, or made your personal information anonymous in accordance with our record retention obligations and/or policies. If we cannot provide you with access to your personal information or cannot otherwise comply with your particular request, we will inform you of the reasons why, subject to any legal or regulatory restrictions.
We may request additional personal information from you to help us confirm your identity and execute your request. Any personal information we collect from you to verify your identity in connection with your request will be used solely for the purposes of verification. If we are unable to verify your request, we may deny the request or ask for additional information that is reasonably necessary to authenticate your identity in connection with your request.
You may also have the right to appeal our decision if we deny your request. If you wish to appeal our decision regarding your request, please contact us via email at privacy@tailstarters.com. If you wish to file a complaint, you may be able to contact your state Attorney General or relevant enforcement agency.
MARKETING COMMUNICATIONS
If you sign up to receive marketing emails or text messages or we otherwise have your consent, we may send you communications about new products, offers, and other information related to the Company. If you no longer wish to receive these communications, you can unsubscribe from marketing emails by clicking the “unsubscribe” link included at the bottom of a marketing email and from marketing text messages by responding as indicated in the marketing text messages. Alternatively, you can opt-out of receiving these marketing communications by contacting us via email at privacy@tailstarters.com. Please note, you may continue to receive certain transactional or account-related communications from us, such as your receipt or online order confirmation.
CHILDREN’S PERSONAL INFORMATION
The Site is marketed for, and directed to, individuals 18 years of age and older. We do not knowingly collect personal information from children under the age of 16 (“Child” or “Children”). If you believe we have any personal information from or about a Child, please contact us via email at privacy@tailstarters.com.
RETENTION OF PERSONAL INFORMATION
We will keep your personal information for as long as necessary to fulfill the purposes for which we collected it and in accordance with our internal document retention policy and any applicable laws. We will retain and use your personal information at least as long as we are providing products and/or services to you. Different retention periods apply for different types of personal information.
Under some circumstances, we may anonymize your personal information so it can no longer be associated with you. We reserve the right to use such anonymous and de-identified data for any legitimate business purpose without further notice to you or your consent.
STORAGE OF PERSONAL INFORMATION
Your personal information, except your email and credit and debit card information, may be stored on databases and/or servers that are operated by our e-commerce vendor, Shopify. Personal information stored with Shopify may be stored in the United States or other countries. Shopify’s Privacy Notice, which discloses its privacy practices regarding information collected from merchants and their customers, may be accessed at https://www.shopify.com/legal/privacy. Credit and debit card information is processed and stored by our payment processors.
SECURITY
To protect your personal information in our custody or control from theft, unauthorized access, use, modification, and disclosure, and to maintain its accuracy and integrity, we have implemented reasonable technical, physical, and administrative security measures. Although we have implemented reasonable safeguards, please note that no electronic transmission of information can be guaranteed to be entirely secure. You acknowledge and agree that we are not responsible for the theft, destruction, or inadvertent disclosure of your personal information.
INTERNATIONAL VISITORS
The Site is hosted in the United States, but may function in countries other than the United States. If you provide us with your personal information or otherwise engage with our Site from outside of the United States, you explicitly consent to the transfer, storage, and processing of your personal information in and to the United States, where law regarding personal information may differ from the laws of other countries. If you reside in a jurisdiction other than the United States, such as the United Kingdom or Canada, and have questions regarding our use of your personal information, please contact us via the contact information contained below in the section entitled CONTACT US.
SOCIAL MEDIA & THIRD-PARTY LINKS
The Site may contain social media features, plug-ins, and links and links to other websites of interest. Once you have used these links to leave our Site, we will not have any control over the other websites and the Notice will not apply to personal information collected on such websites. We have no responsibility or liability for the practices, policies, and security measures implemented by such websites. Please see the privacy policy or privacy notice for the applicable website to learn more about how these websites share your personal information, as their practices may differ from ours.
CHANGES TO THIS NOTICE
We reserve the right to modify or amend this Notice at any time to reflect changes in our personal information practices or applicable law. Should it be necessary to do so, we will notify you and/or request your express consent, if required, of material changes to this Notice by emailing you (using the email address we have on file), posting such changes on the Site, or by other acceptable means. Each version of the Notice is identified at the top of the Notice by its Last Updated date. Your continued use of the Site after changes have been posted constitutes your acceptance of the Notice as amended for personal information collected going forward, unless additional consent is required under applicable law. If you do not agree to the terms of our Notice, do not use the Site or provide us your personal information.
CONTACT US
If you have questions regarding this Notice or our personal information practices, please contact us via email at privacy@tailstarters.com or via mail to the following postal address:
Tail Starters, LLC
Attn: Privacy
304 S. Jones Blvd.
Suite 2904
Las Vegas, Nevada 89107